SMART PACKAGING
Key Trend 2022:Smart PackagingThere’s increasing excitement around smart packaging – particularly connected packaging which expands consumer engagement opportunities, offering new possibilities for functionality and transparency throughout the supply chain, and increasing utility for both consumers and producers alike.Connected packaging refers to interactive packaging which facilitates consumerengagement via smartphones and an internet connection, activated by technologies such as QR codes, RFID tags and NFC chips.
SMART PACKAGING
VEGAN ETHICALLY
NEWS
NEWS
VEGAN ETHICALLY
80 Billions of new garments are produced every year, requiring a packaging. Every package has a not indifferent environmental impact because most of the materials used to wrap and ship products are non-recyclable. It is estimated that 26% of the plastic is made specifically for this purpose and the 72% is immediately thrown and not recycled.
In a era in which the e-commerce is already a main way of purchasing goods, the pandemic has increa- sed the huge quantities demanded. Therefore, brands felt the need to use a more eco-friendly way to wrap products.
Thanks to the use of recycled materials and bio plastics they have been able to reduce the environmen- tal costs without compromising either the safety nor the design of the product, the only cost is in terms of money that compared to the environmental one becomes minimal.
80 Billions of new garments are produced every year, requiring a packaging. Every package has a not indifferent environmental impact because most of the materials used to wrap and ship products are non-recyclable. It is estimated that 26% of the plastic is made specifically for this purpose and the 72% is immediately thrown and not recycled.
In a era in which the e-commerce is already a main way of purchasing goods, the pandemic has increa- sed the huge quantities demanded. Therefore, brands felt the need to use a more eco-friendly way to wrap products.
Thanks to the use of recycled materials and bio plastics they have been able to reduce the environmen- tal costs without compromising either the safety nor the design of the product, the only cost is in terms of money that compared to the environmental one becomes minimal.
